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CPMs seasonality

How Seasonality Affects CPMs

By | Blog, Sortable | No Comments
As a new quarter approaches, you’ve probably noticed that your CPMs are starting to drop. And you might be wondering why. Depending on the time of year, CPMs and fill rates can fluctuate significantly. While some verticals are impacted more than others, it’s important to understand how seasonality affects CPMs. Advertisers tend...
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Sortable Housewarming Party

By | Sortable | No Comments

Sortable would love if you’d come join us to celebrate for a night. The last year has been a wild ride. Our team grew from a cozy 4 to 25 (and we are still growing), our platform now reaches over 100MM unique users a month and we’ve had some lovely…

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Sortable Team 2016

Meet some of the Sortable Team

By | Blog, Sortable | 2 Comments
Sortable is growing like crazy. Less then year ago, we had 3 employees and had just entered the Velocity Garage in downtown Kitchener. Just over a year later we are a team of 35 located in our very own sushi restaurant-turned-office. Over the same period, Sortable has been growing 40% month over...
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Chris working sortable

Why I bought my company back

By | Sortable | 2 Comments
I think I’ve scared the bejesus out of the marketing department (aka Brenden and Kelly, who sit next to me) with the decision that the CEO wants to write some long form content on why I bought back my last startup, Snapsort. We’re going to hit send on this, look...
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