Maximize every ad impression

We provide publishers with leading-edge ad monetization technology, insightful reporting and analytics, and a team of Ad Ops experts ready to help.

EXPLORE SOLUTIONS BOOK A DEMO
 

Maximize every ad impression

We provide publishers with leading-edge ad monetization technology, insightful reporting and analytics, and a team of Ad Ops experts ready to help.

EXPLORE SOLUTIONS BOOK A DEMO

Features designed to gain higher ad earnings

Features designed to gain higher ad earnings

Increase ad revenue

Our market-leading header bidding platform provides the technology you need to push your revenue to its limits. Our proprietary flooring algorithms, extensive ad formats, and viewability tools allow you to get the most out of each impression.

Access advertisers

We know that having access to high quality advertisers is key to maximizing revenue. That’s why we are connected to over 30 advertising partners and have built our own Sortable server-to-server solution that’s connected directly to top DSPs.

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Increase ad revenue

Our market-leading header bidding platform provides the technology you need to push your revenue to its limits. Our proprietary flooring algorithms, extensive ad formats, and viewability tools allow you to get the most out of each impression.

Access advertisers

We know that having access to high quality advertisers is key to maximizing revenue. That’s why we are connected to over 30 advertising partners and have built our own Sortable server-to-server solution that’s connected directly to top DSPs.
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Monitor and optimize

Go beyond simply tracking revenue performance and partner contribution. Our reporting and analytics platform allows you make real-time optimization decisions using 30 dimensions and metrics. Build custom dashboards and reports to track URL performance, geography, traffic source, or content. If you can think it, we can probably do it!

Lean on our Ad Ops experts

Our team lives and breathes Ad Ops. Working with over 300 publishers, we have a keen understanding of what works and what doesn’t. We partner with you to understand your goals and make sure that you have the support you need to achieve them.

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Monitor and optimize

Go beyond simply tracking revenue performance and partner contribution. Our reporting and analytics platform allows you make real-time optimization decisions using 30 dimensions and metrics. Build custom dashboards and reports to track URL performance, geography, traffic source, or content. If you can think it, we can probably do it!

Lean on our Ad Ops experts

Our team lives and breathes Ad Ops. Working with over 300 publishers, we have a keen understanding of what works and what doesn’t. We partner with you to understand your goals and make sure that you have the support you need to achieve them.

Improve UX and page speed

Page monetization and providing a great visitor experience don’t need to be at odds. Our code is designed to be lightweight and fast, so users are spending less time waiting for your page to load. Our optimization strategy includes lazy loading and moving demand server side, which can greatly reduce latency, support your SEO, and improve your users’ on-page experience.

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Improve UX and page speeds

Page monetization and providing a great visitor experience don’t need to be at odds. Our code is designed to be lightweight and fast, so users are spending less time waiting for your page to load. Our optimization strategy includes lazy loading and moving demand server side, which can greatly reduce latency, support your SEO, and improve your users’ on-page experience.
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Use the tech and services that fit your business

With our flexible implementation solutions, we support a wide array of publishers with very different needs and technology stacks.

Our solutions include providing a fully-managed service for publishers who want all their advertising handled, to a highly customized solution for big networks with hundreds of sites and large Ad Ops teams.

See our different product solutions below.

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Use the tech and services that fit your business

With our flexible implementation solutions, we support a wide array of publishers with very different needs and technology stacks.

Our solutions include providing a fully-managed service for publishers who want all of their advertising handled, to a highly customized solution for big networks with hundreds of sites and large Ad Ops teams.

See our different product solutions below.

Our solutions

Our solutions

SORTABLE

MANAGED SERVICES

Our fully-managed service is perfect for bloggers or smaller publishers who want to outsource their day-to-day Ad Ops.

SORTABLE

HOSTED

This is ideal for publishers with small Ad Ops teams that want to leverage Sortable’s hosted ad server and advertiser relationships.

SORTABLE

SELECT

This solution lets your run your own ad server and maintain your direct advertiser relationships. This fits better with larger Ad Ops and Demand teams.

SORTABLE

FOR PREBID

This solution gives you exclusive access to our Prebid Analytics platform and advertiser relationships. Consider this solution if you are part of an organization with an existing Prebid setup.

SORTABLE

MANAGED SERVICES

Our fully-managed service is perfect for bloggers or smaller publishers who want to outsource their day-to-day Ad Ops.

LEARN MORE

SORTABLE

HOSTED

This is ideal for publishers with small Ad Ops teams that want to leverage Sortable’s hosted ad server and advertiser relationships.

LEARN MORE

SORTABLE

SELECT

This solution lets your run your own ad server and maintain your direct advertiser relationships. This fits better with larger Ad Ops and Demand teams.

LEARN MORE

SORTABLE

FOR PREBID

This solution gives you exclusive access to our Prebid Analytics platform and advertiser relationships. Consider this solution if you are part of an organization with an existing Prebid setup.

LEARN MORE

FACTINATE QUADRUPLES YIELD

Sortable helped Factinate build on organic growth of 60% to CPM, doubled session RPM and a 400% increase in yield.

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Factinate quadruples yield

Sortable helped Factinate build on organic growth of 60% to CPM, doubled session RPM and a 400% increase in yield.
READ THE CASE STUDY

Premium partnerships

The following companies are a few of our partnerships:

Premium partnerships

The following companies are a few of our partnerships:

Prebid.org Prebid.org Audience Network by facebook Audience Network by facebook Teads Rubicon Project Amazon publishing services EMX Digital AppNexus District M YieldMo theTradeDesk

Let us help you scale your Ad Ops

Sortable started out as an online publisher with the same revenue goals (and frustrations) as you. We know what it takes to achieve the growth you’re looking for.

Let us help you scale your Ad Ops

Sortable started out as an online publisher with the same revenue goals (and frustrations) as you. We know what it takes to achieve the growth you’re looking for.
REACHING OVER

300

MILLION

UNIQUE VISITORS

MANAGING OVER

12

BILLION
MONTHLY AD REQUESTS
PROCESSING

100s

OF BILLIONS
UNIQUE USER DATA POINTS MONTHLY

Latest articles

Latest articles

The Value of Exchange Bidding

August 26, 2019

Exchange bidding, also known as Exchange Bidding in Dynamic Allocation (EBDA), is a server-side unified auction where ad exchanges and SSPs compete with Google Ad Exchange to win impressions. Exchange bidding was Google’s response to header bidding and the need to reduce the complexity of header bidding.  Prior to switching to a first-price auction, Google Ad Exchange had the “last ... Read More

Optimize with Lazy Loading

August 15, 2019

Normally when a user opens a webpage, the ads for the entire page are downloaded and rendered all at once. While this allows the browser to cache the whole web page, there's no guarantee that the user will actually view all of the downloaded ads. Instead of bulk loading all of the ads when the page is accessed, you can ... Read More

What you need to know about header bidding

July 5, 2019

Header bidding is a programmatic advertising technique that allows publishers to offer their inventory to multiple ad exchanges simultaneously before sending requests to ad servers (ie. Google Ad Manager).  Header bidding evolved from waterfall bidding, which was a popular, but inefficient form of auctioning ad space. During a waterfall auction, publishers would offer their ad space from ad network to ... Read More

Seasonality and the summer slowdown

June 12, 2019

Earlier this year, we discussed how it's important to understand how seasonality affects CPMs in order to effectively benchmark, and forecast and predict revenue. As we move into July and August, publishers in the northern-Atlantic regions, like North America and Europe,  may experience one of their weakest quarters of the fiscal year. There's no need to panic”this is a common ... Read More

See Sortable in action

Schedule a demo to see how Sortable can help you monetize your site(s) and maximize your ad revenue.
BOOK A DEMOSPEAK WITH AN AD OPS EXPERT
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See Sortable in action

Schedule a demo to see how Sortable can help you monetize your blog and maximize your ad revenue.
BOOK A DEMOSpeak with an Ad Ops expert BOOK A DEMOSPEAK WITH AN AD OPS EXPERT