SORTABLE FOR

CONTENT MARKETERS

Use every last bit of data to maximize your ad revenue. Measure how initiatives translate into earnings. Get insights. Optimize your ads. Grow your revenue.

BOOK A DEMO
 

SORTABLE FOR

CONTENT MARKETERS

Use every last bit of data to maximize your ad revenue. Measure how initiatives translate into earnings. Get insights. Optimize your ads. Grow your revenue.

BOOK A DEMO

Why Sortable?

Why Sortable?

Maximize revenue and improve UX

Page monetization and providing a great visitor experience don’t need to be at odds. Quickly test which configurations keep users engaged with your site longer and increase your revenue.

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Maximize revenue and improve UX

Page monetization and providing a great visitor experience don’t need to be at odds. Quickly test which configurations keep users engaged with your site longer and increase your revenue.

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Our Customer Success team

Our Customer Success team is here to help. We work with you to ensure you are benefiting from the latest strategies, trends, and policies in the industry.

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Our Customer Success team

Our Customer Success team is here to help. We work with you to ensure you are benefiting from the latest strategies, trends, and policies in the industry.

Access to advertisers

One key part of a great monetization strategy is having access to great advertising partners. Sortable is connected to over 30 advertising partners including AdX, EBDA, native, and niche demand partners.

Protection

All Sortable advertising relationships benefit from our integrated ad quality protection to reduce the threat of ad-malware or other unwanted ads on your site. We work with Confiant to ensure your site safety.

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Access to advertisers

One key part of a great monetization strategy is having access to great advertising partners. Sortable is connected to over 30 advertising partners including AdX, EBDA, native, and niche demand partners.

Protection

All Sortable advertising relationships benefit from our integrated ad quality protection to reduce the threat of ad-malware or other unwanted ads on your site. We work with Confiant to ensure your site safety.

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Analytics

We know data is in your DNA and you use it to drive all of the decisions you make. Gain access to the deepest insights in the industry to fully optimize your site and campaigns. Analyze your traffic in near real-time by source, UTM parameters, device, or over 30 other metrics and dimensions. We use A/B test layouts and ad placements to fully optimize site performance. Check out our Sortable Analytics page for more details.

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Analytics

We know data is in your DNA and you use it to drive all of the decisions you make. Gain access to the deepest insights in the industry to fully optimize your site and campaigns. Analyze your traffic in near real-time by source, UTM parameters, device, or over 30 other metrics and dimensions. We use A/B test layouts and ad placements to fully optimize site performance. Check out our Sortable Analytics page for more details.

See what customers are saying

See what customers are saying

RECOMMENDED SOLUTION

SORTABLE

HOSTED

This is ideal for publishers with small Ad Ops teams that want to leverage Sortable’s hosted ad server and advertiser relationships.
LEARN MORE
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RECOMMENDED SOLUTION

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SORTABLE

HOSTED

This is ideal for publishers with small Ad Ops teams that want to leverage Sortable’s hosted ad server and advertiser relationships.
LEARN MORE

Latest articles

Latest articles

What you need to know about header bidding

July 5, 2019

Header bidding is a programmatic advertising technique that allows publishers to offer their inventory to multiple ad exchanges simultaneously before sending requests to ad servers (ie. Google Ad Manager).  Header bidding evolved from waterfall bidding, which was a popular, but inefficient form of auctioning ad space. During a waterfall auction, publishers would offer their ad space from ad network to ... Read More

Seasonality and the summer slowdown

June 12, 2019

Earlier this year, we discussed how it's important to understand how seasonality affects CPMs in order to effectively benchmark, and forecast and predict revenue. As we move into July and August, publishers in the northern-Atlantic regions, like North America and Europe,  may experience one of their weakest quarters of the fiscal year. There's no need to panic”this is a common ... Read More

Ad Refresh, Reconsidered

June 5, 2019

There are a lot of tools and techniques that web publishers can use to maximize ad revenue such as A/B testing, header bidding, lazy loading ads. A commonly used technique is ad refresh. This strategy refreshes ads which can increase the number of ads shown to the user, which in turn should produce higher revenue-per-session for the publisher. Ad refresh is especially ... Read More

Are Google’s recent moves game-changers for publisher monetization?

May 29, 2019

On the surface, at least, the move to first price auctions should simplify and unify the mechanics of auction behaviour. In the past, if a single exchange was responsible for auctioning off an ad impression, a second price auction would award the highest bidder the right to serve the ad, at a penny more than the bid of the second ... Read More

See Sortable in action

Schedule a demo to see how Sortable can help you monetize your site(s) and maximize your ad revenue.

BOOK A DEMOSPEAK WITH AN AD OPS EXPERT
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See Sortable in action

Schedule a demo to see how Sortable can help you monetize your site(s) and maximize your ad revenue.

BOOK A DEMOSPEAK WITH AN AD OPS EXPERT