You can now watch all of Sortable's webinars in one convenient place.

Sortable 101: Ad Ops Explainer

You may have heard terms like DSP, SSP, and ad exchange thrown around quite frequently. Or even interchangeably at times. They actually do mean different things. These are just a few of the many stakeholders in the Ad Ops Ecosystem. From advertisers to publishers, and everything in between.  Whether you’re new to Ad Ops or a veteran, you’re probably aware that the relationship between each of these stakeholders are not exactly linear. In this webinar, we break down just some of these stakeholders and how they’re connected.

Sortable 101: 7 Optimizations Tips and Seasonality

As publishers, we’ve been used to certain cyclical changes when it comes to Ad Ops. Like Thanksgiving or Prime Day. But COVID-19 switched the entire game last year. So what does that mean for publishers now? In order to answer this, we’re going to look at what seasonality normally looks like, as well as what it looks like now in an almost post-COVID-19 world. And what publishers can do to optimize their site performance and revenue in the long-run to be able to mitigate these risks.

Sortable 101: Find Your Solution to Privacy Compliance

We know and understand the importance of privacy compliance in 2020. But what does compliance actually look like?

The key takeaways include:

• What a CMP is, and how it works.
• How you can still serve ads to Europe and California.
• A CMP solution that is CCPA and GDPR compliant.

Sortable 101: How to Boost Ad Revenue with Sortable

In the fourth episode of our new webinar series, Sortable 101, we show you how our platform and our features increase your ad revenue. We dive into:

• Sortable Video - and how this new format is helping publishers recover CPM values from days past
• Hosted ads.txt
• Viewable Managed Refresh
• What is Sortable Search? *COMING SOON*

Sortable 101: Sortable Analytics

With so many ad monetization solutions keeping your data in the "black box," it's difficult to make evidence-based decisions for your business.

Our third episode of Sortable 101 goes over the basics of Sortable Analytics, what it can do that other platforms can't, how to make the most out of your own information, and who has access to Sortable Analytics.

Sortable 101: Sorta-What?

We want to show you what we can do. Tune into our second episode, Sorta-What? where we dive into which Sortable solutions are available for publishers, why you might choose one over the other, what the Sortable advantage is, and how to maximize that ad revenue.

Sortable 101: Sorta-Who?

Join us for our first episode in our new webinar series, Sortable 101, where you'll learn: how to scale your ad revenue growth, who we are and what the Sortable advantage is, publishers we've worked with (proof that what we're doing works, and monetization solutions that will help maximize your revenue.

Optimizing display ad revenue and UX

Want to unlock more from your programmatic ads? You’ll learn how publishers are addressing challenges like the importance of viewability, ad quality, lazy loading, external vs. internal content recommendation, demand sources, and analytics. 

Analytics in day-to-day Ad Ops

In this webinar, you'll hear from Lila Hunt, Head of Publishing Solutions at Sortable and James Murphy, SVP of Monetization at TextNow. They'll be giving insight into why deeper analytics is critical to maximizing earnings, which metrics to watch and why, and what actions to take or test based on real examples.