COVID-19 has thrown normal seasonal patterns out of the proverbial window. Need a refresher on the typical seasonal patterns? Here’s A Seasonality Primer that should help you get your bearings. But just like the rest of 2020, being unable to… Read More »A Look Back at 2020: COVID-19 Recap
As promised, we’re here with the latest installment in our COVID update series, designed to keep you and our publishers up to date on the latest traffic, CPM value and other trends we’ve been seeing since the rise of the… Read More »July COVID Update
As we enter Q3, it becomes crucial to look back and see how the markets are responding to the COVID-19 pandemic and the associated downturn of the global economy. In our Q1 update, we broke it down for you both… Read More »June and Q2 COVID Update
Publishers and marketers alike have been laser-focused on the market and current trends as a result of the COVID-19 pandemic, and as promised — we’re here to give you the latest update based on real-time data from our publishers here… Read More »May COVID-19 Update – Current Trends
At the end of the first quarter, we discussed the effect that the pandemic has had on publishers in Q1 and, as promised, we’re here to keep you updated regarding current trends as we dive into our second quarter. We’ll… Read More »COVID-19 update: April CPMs, trends and more
We all know that certain businesses and industries have a seasonal component to their ebb and flow, but the introduction of the novel coronavirus, COVID-19, has thrown normal seasonal patterns out of the proverbial window. Need a refresher on the… Read More »How COVID-19 has impacted Publishers in Q1
Coronavirus USA. Symptoms of coronavirus. Coronavirus testing. Corona virus news. What is corona virus. Corona virus relief. Corona virus curve. These are a few of the top trending queries in the US from the past week, according to Google Trends… Read More »How to minimize the COVID-19 impact on publisher revenue
Last updated: April 7, 2020, at 10:38 am As the coronavirus pandemic continues, some advertisers are tasked with quickly adding keywords related to the virus to their keyword blocklists. Similar to publishers, advertisers maintain their own blocklists to protect their… Read More »COVID-19 keyword block list terms