Despite how easy or hard it may look, running ads on your website is a big deal. There are a lot of things to consider beforehand, including the type of ads you’ll be running, their placement, and how they’ll be… Read More »5 Things to Consider Before Running Ads
There are several different types of ads publishers can use on their websites. With their growing popularity, native ads are arguably the best choice for publishers who are looking for a less disruptive ad user experience, given their tendency to… Read More »Native Ads for Beginners
Google provides you with many different products to help you monetize your online platforms. Two of the most popular products for publishers to use are Google AdSense and Google Ad Manager, which have dominated the programmatic advertising scene. However, it… Read More »Google AdSense vs. Google Ad Manager
You’ve probably come across a rich media ad without knowing it — they can be difficult to distinguish from video or interstitial ads. Unlike standard ads, they take a lot of time, effort, and money to create. In this article,… Read More »What are Rich Media Ads?
One of the first terms that you hear when you’re breaking into programmatic advertising word is RPM. The term is an abbreviation for “rate per mille,” where “mille” stands for 1,000. This is a common method used by online advertising… Read More »What Does RPM Stand For?
Cookies, or HTTP cookies, are data packets that contain information about a website’s visitors. A user’s device creates and stores these cookies when they visit most web pages. On our computers, cookies store information like passwords for various accounts. Cookies… Read More »Types of Web Cookies
If you’re a publisher with a sizable number of website visitors each month and don’t currently use AdSense for monetization, you could be throwing money away. Even if your blog is “just” a passion project, if it generates a guaranteed… Read More »Your Google AdSense Questions Answered
In 2018, mobile advertising accounted for an astounding 75% of all digital ad spend, with companies in the U.S alone spending over $70 billion to reach an estimated three billion mobile phone users. Since 2018, the number of mobile users… Read More »Best Mobile Ad Sizes for 2021
Long gone are the days when traditional advertising — like radio, TV, or billboards — was the only way for advertisers to reach their target audiences. Along with the advent and popularity of the Internet came the ability to market… Read More »How to Use Website Ads to Make Money
When you consider the potential revenue, it’s no surprise that monetizing websites with ads has become so popular. And as the largest ad platform in the world, Google AdSense makes it easy. After completing the quick setup, your website can… Read More »5 Ways to Increase Revenue from Website Ads